Allen Gannett

Allen Gannett is a best-selling author, entrepreneur, investor, and speaker focusing on “the art of growth”. His first book, “The Creative Curve: How to Develop the Right Idea, at the Right Time”, was published in 2018 and has been widely recognized as “the creative entrepreneur’s bible.” His writing has since featured in the Harvard Business Review and the Wall Street Journal. Gannett had the unique experience of starting a multi-million dollar company from his college dorm room and has since spoken at top universities such as Stanford and Harvard and boot camps like Techstars and Y combinator.

At the young age of 22, Gannett founded and scaled TrackMaven, a leading marketing analytics platform. First starting in his freshman dorm room of the George Washington University, he and his team grew TrackMaven to a multi-million dollar company in four short years. Included in his accomplishments was receiving investment from notable venture capital firms Revolution Growth, Neal Dempsey and Grotech Ventures and the angel investor Gary Vaynerchuck. After selling TrackMaven, Allen began to focus on his true passion – growth and creativity.

Gannett’s book “The Creative Curve” is a complete playbook for growing into creativity. The book starts off by outlining the “creative curve”, a framework designed to help entrepreneurs and individuals unlock new creative thinking that can be applied to business and life. He proposes the creative curve is composed of four phases: inspiration, incubation, insight and implementation. Through chapters dedicated to each of these specific phases, Gannett includes stories from prominent entrepreneurs and creatives, how-to advice, and tangible advice. More than having a step-by-step guide, Gannett provides the “right” mentality and process needed to become more creative and successful.

Aside from writing “The Creative Curve”, Gannett has written numerous works in the form of speeches, lectures, and literary articles. One such work of his is a lecture titled “A Playbook for Growing Into Creativity”. This lecture centers around Gannett’s framework of the creative curve, as well as shares personal experiences in order to illustrate his points. As well as passionately sharing his vision and experiences, Gannett presents tangible changes that one can make in order to become more creative, productive and successful. Similarly, Gannett has lectured at Harvard University on the power of creative framing in order to make difficult decisions.

In addition to being a speaker and author, Allen has been a venture capitalist since 2012 and is the founder of Aurora, a private venture fund. Aurora invests in early-stage companies with high potential and spirit and is known for making non-traditional investments such as investing in a high school student’s startup specializing in plant-based medicine. Gannett continues to serve as an advisor to various startups, an executive for the Solutions for Youth Employment, and the co-founder of GrowthTRAC.

It's no surprise that Gannett’s works are highly today and well-regarded by a wide range of entrepreneurs, creatives, and businesspeople. His book “The Creative Curve” is a must-read for any entrepreneur looking to unlock their creative juices and produce meaningful work. Through speeches, lectures and blog posts, Gannett provides insight on how to become an effective leader and effective entrepreneur. He is thought of as an inspirational leader and a source of great knowledge for entrepreneurs everywhere.