Joe Pulizzi

Joe Pulizzi is an internationally recognized speaker, author and entrepreneur who is best known as the founder of the Content Marketing Institute (CMI). He has been inspiring, educating and leading content marketers since 2001 and is widely recognized as the godfather of content marketing. Through CMI, Joe has created a global content marketing movement that has helped organizations of all sizes and industries align their marketing tactics to the customer.

Joe was born and raised in Cleveland, Ohio and attended Ohio University, where he earned a degree in communication and public relations. After college, he worked a number of marketing jobs, where he discovered a need for content marketing and how it could be used to better grow an organization's brand. To further his education in content marketing, he attended Duke University and earned his Master's degree in marketing and business management.

Joe has made a name for himself through his work at CMI and is a well-renowned thought-leader in the content marketing industry. He speaks and shares his knowledge at conferences and workshops all around the world, including TEDx, Content Marketing Conference, Content Summit, Social Hive Summit and Content Marketing Masterclass. In addition, he regularly presents keynotes at events, hosts webinars and podcasts, and writes articles and books on the subject.

Joe has published seven books on content marketing, including one of his most well-known titles, "Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses". This book is based on his six-step Content Inc model, which teaches entrepreneurs and small business owners how to build profitable businesses through developed content marketing strategies. Joe's books provide business owners with lessons on how to use content to create loyalty with their customers, how to make content-driven decisions and how to leverage data to measure success.

Joe has also co-authored several additional books, including "Get Content. Get Customers.", which provides readers with a step-by-step system for content marketing success and "Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand", covering the fundamentals of content strategy, operations and editorial management.

Joe has been featured in several publications, including Newsweek, Entrepreneur, Forbes and The Wall Street Journal, and has been selected to serve as an expert for prestigious awards such as the Content Marketing Award, Best Place to Work Award, and the DMA's Marketer of the Year Award. Joe was also named the number one content marketing influencer by Forbes and was named to the list of Top 10 Online Marketers by Inc. Magazine.

With all of the different outlets and publications, Joe has become a top authority figure in the world of content marketing. Joe is a highly sought after speaker, author and entrepreneur, lending his expertise and insight to the content marketing industry and inspiring business owners everywhere. He provides individuals, organizations and brands with suggestions, tips and strategies on how to revolutionize their content marketing efforts to drive more leads and generate more success.