Jonah Sachs

Jonah Sachs is an entrepreneur, author, and one of the leading voices in the field of conscious business and branding. Born in Philadelphia in 1978, Sachs has authored four books on the subject: Winning The Story Wars, Unsafe Thinking, Storynomics, and Creative Mindset. He is also the co-founder of the successful design and branding firm, Free Range Studios.

Sachs' journey began in 1999, when he and two partners founded Free Range Studios. Starting out as a small design studio, over the years the company grew to encompass multiple services, including branding, marketing, PR and strategy. As CEO of the company, Sachs led the team to success, producing award-winning campaigns that drove growth for clients such as The American Heart Association, Microsoft, Google, and The Bill & Melinda Gates Foundation.

In addition to running his business, Sachs has also been a prolific writer. In 2012, he published his first book, Winning The Story Wars. The book offers a guide to businesses on how to successfully craft the stories they tell, with practical advice and examples of successful storytelling campaigns and storytelling strategies. Since then, Sachs has authored multiple other books, each of which focuses on a different aspect of conscious business and storytelling.

In his book Unsafe Thinking, Sachs explains how companies and individuals can harness the power of uncertainty in order to unlock creativity and innovate. Using the example of the American Revolution, the book draws parallels between the fresh ideas of modern times and the daring and creative thinking of leaders of the past.

In his next book, Storynomics, Sachs delves into the power of narrative and how it can propel businesses to success. Through the case studies of leading companies, such as Pixar and Apple, Storynomics proves that storytelling is essential to create meaningful and lasting engagement with customers.

In his latest book, Creative Mindset, Sachs looks at the power of creativity and how it can be channeled in business. Drawing on both ancient wisdom and modern psychological studies, the book explores the concepts of innovation, creativity, and collaboration, offering practical tips on how companies can foster creative thinking.

A strong believer in conscious business, Sachs has been a vocal supporter for the use of narrative, diversity, and ethical practices in businesses. He has spoken as a keynote at various conferences, appeared on TV and radio shows, and delivered talks at universities, sharing his views and experiences on how businesses can use stories to reach their customers.

Jonah Sachs is a leading voice in the conscious business and branding space. Through his books, talks and design firm, he has showed the power of storytelling and how businesses can use this tool to connect with their customers. For anyone looking for insight into how to create successful and meaningful storytelling campaigns, Jonah Sachs is a must-read.