Michael Maslansky
Michael Maslansky has made a name for himself as a renowned author, presenter, and expert in the language of business. With a background in linguistics, Maslansky is the founder of the global language-strategy consultancy firm Maslansky + Partners, which is known for its unique insights into communication and brand messaging. He has authored or co-authored six books that focus on the power of words to influence business, politics, and culture.
Maslansky began his career as a speechwriter in the White House for the Carter administration. After this, he spent 13 years as a Head of Research for two of the world’s leading language consultancies before launching his own firm. He received his Ph.D. in linguistics from Northwestern University and has continuously used his education to innovate how language is used in crisis management and how to craft effective messages for organizations.
Maslansky has authored or co-authored six books that focus on the power of words to influence business, politics, and culture. His first book The Language of Leadership was published in 2008 and has subsequently been ranked among the top five selling books in the language-of-business category. He then wrote Talk Like TED: The 9 Public-Speaking Secrets of the World’s Top Minds in 2014, which made bestseller lists of Amazon, The Wall Street Journal,The Washington Post, and The New York Times. Audience members have raved about his energetic and entertaining staging of the book’s content.
Two of Maslansky’s books have achieved international success and become standard readings in university classrooms. His 2011 bestseller The Frame: How Language Shapes Reality shows readers how to use the power of language to shape how people perceive the world. His 2019 book, Duopoly: Why Two Aren’t Enough, has been lauded as an engaging read that provides valuable insight into the hidden meanings behind language.
In addition to his six books, Maslansky is also an accomplished presenter and has taught at conferences and universities around the world for over two decades. His speeches feature extensive live polling and question-and-answer sessions, furthering his audience’s understanding of the potential of language and how to use it strategically. He has also created his own language protocol series, which provide businesses and leaders with the tools necessary to diagnose and refine language.
Maslansky’s has made a profound impact on the world of language and messaging. His unique skillset and focus on providing real-world applications of his theories traverse both business and political landscapes. Organizations of all types have embraced his insights and used them to craft a strategic language that advances their goals and connects with customers, clients, and constituents. With a background in linguistics, Maslansky has used his education to deeply analyze how language can be wielded to deliver powerful, persuasive messages. He is truly a pioneer in the field of language and messaging and his books, speeches, and works are must-reads for any individual or organization that wishes to maximize their potential.
