Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way by Richard Branson

When Richard Branson wrote his autobiography, "Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way", he packed it with stories of his childhood and early career, the seed of an idea that would become the Virgin brand, and the process of building an empire.

In this book, Branson provides a uniquely frank look at his early life, how he overcame challenges, and how he built the Virgin brand. The book begins with Branson’s own values that he’s kept throughout his life and explains how they’ve shaped his decisions. He talks about how he’s always tried to take the things that he loves and turn them into something that follows his dreams—and often, make money along the way.

When Branson started his first business, a mail-order company called Student Magazine, which sold low-priced items, he was unsure of what to expect. But the business took off, and he suddenly had enough money to buy a record label, and the rest is history. Throughout the book, Branson narrates each step of his journey—from the success of Student Magazine to the founding of Virgin Records, Virgin Atlantic, and other businesses that have come to make up his massive empire.

Branson explains his approach to running businesses, which often includes experimental ideas, taking risks, and having fun along the way. He also provides a unique look at how he values employees and customers, and how he uses innovation to push the Virgin empire to greater heights.

Throughout the book, Branson’s attitude towards business and life is evident. He emphasizes the importance of “having a go”, taking risks, and having fun. He also explains how taking a customer-first approach has been immensely beneficial in his business.

Ultimately, Branson’s “Losing My Virginity” is an inspiring and entertaining read that thoroughly showcases how one man’s ambition and commitment to his vision can build an empire. Branson’s approach to business is a perfect balance of risk-taking and cautiousness, customer-orientation and fun. If you’re looking for an engaging and informative look at the life and success of one of the world’s greatest entrepreneurs, this book is definitely worth the read.