Talk Like TED: The 9 Public-Speaking Secrets of the World’s Top Minds by Carmine Gallo

Do you want to make a lasting impression when speaking in public? Learn from some of the world's top minds to make sure your next public-speaking engagement will be a success. In "Talk Like TED: The 9 Public-Speaking Secrets of the World’s Top Minds" author and best-selling business communications coach Carmine Gallo combines the art of storytelling with business techniques to give the reader the tools they need to become a successful public speaker.

In "Talk Like TED" Gallo focuses on some of the most inspiring TED Talks from the world's top thought-leaders and shows readers how to deliver an impressive presentation that is both inspirational and memorable. Gallo begins by offering useful tips such as understanding the audience, choosing the right message for the occasion, and Showing, not Telling. He then goes on to explain other tactics like the Speakers Triangle and the 3 Essential Story Elements.

Gallo's first tactic is to know your audience so that your message has the maximum impact. He suggests that you gain knowledge of their likes, dislikes, and the context of the presentation, so that you can tailor the message specifically to that audience. This technique helps in developing trust and admiration between the speaker and the audience. He suggests doing research such as talking to the audience prior to the show or simply observing the environment to pick up cues that can be used to maximize your message's impact.

Next, Gallo focuses on selecting the right message. He emphasizes how important it is for the content to be relevant to the audience, as well as delivering the message in an engaging manner. Gallo's advice is to have an apt title, less is more and use personal stories, vivid examples, and unconventional methods to capture the audience's attention.

Gallo's third technique is Showing, Not Telling. He encourages the speaker to use presentations visuals, including visuals, slides, and photos to help the audience understand the story better. He believes that a picture is worth a thousand words and that it can help to make a deep connection between the presenter and the audience, which will enhance the message's effect.

The fourth strategy Gallo suggests is the Speakers Triangle. This technique focuses on connecting with the audience members on a personal level. He believes that when the participants feel a connection, they will be more engaged in the message and be more open to hearing the story. The Speakers Triangle technique involves the presenter telling stories that involve themselves and the audience.

Gallo's fifth and final tactic is the use of the 3 Essential Story Elements. These are Setting, Characters, and Plot. He emphasizes how important it is to use descriptions and anecdotes so that the audience can be taken on a journey that will connect the presenter with the audience. He encourages the speaker to focus on vivid visuals and descriptions that are engaging and entertaining.

Overall, "Talk Like TED: The 9 Public-Speaking Secrets of the World’s Top Minds" is an informative and incredible book which takes the reader through the process of becoming a successful public speaker. Gallo uses his own studies of the world’s elite TEDTalk speakers and provides the reader with essential tactics that can help any public speaker reach their goals. He guides the reader through understanding their audience, choosing the right message, showing instead of telling, connecting with the audience, and using the 3 Essential Story Elements. Carmine Gallo's book is guaranteed to set every public speaker up for success.