Together Is Better: A Little Book of Inspiration by Simon Sinek

Simon Sinek’s book, Together Is Better: A Little Book of Inspiration, is a beacon of light to those looking to feel inspired and empowered. The book recognizes the power of collective action when the right people come together for the right purpose. Sinek draws from history and his own experiences to show how the collective effort of others can have a profound effect on personal, business, and civic success.

Sinek starts by introducing the first of three “rules of life” concerning personal responsibility and self-control. According to Sinek, “only by taking full responsibility can we make the changes that will bring us closer to our goals.” Self-control, Sinek argues, is often the first hurdle to overcome, as it affects how we think, how we interact with others, and how we manage our emotions. Without self-control, our interactions will lack meaning.

The second “rule of life” involves making sincere and meaningful connections with other people. Sinek argues that, “We are more than capable alone, but together we can create something far greater.” To be successful in any endeavor, we must first work to create powerful connections based on empathy and common goals. Sinek acknowledges that these connections will naturally evolve over time, and cautions readers to pay attention to “how, why, and when” others are connecting.

Sinek’s third “rule of life” is the need to set proper expectations. As we move forward in life, we must establish our own standards of excellence and key performance indicators. Acknowledging our “inner flame” of purpose, creativity, and ambition is necessary for success on our individual paths. By having honest conversations with ourselves and with others, we can identify areas of improvement and make progress toward goals.

The bulk of Together Is Better is spent unpacking Sinek’s core philosophy: “Together is better because when we work together, we can move faster and achieve great things more quickly.” Using naturalistic stories of teamwork, inspiration, and courage, Sinek shows the power of what can occur when a team works together toward a common end. From entrepreneurs to students to CEOs, Sinek’s message can apply to anyone who seeks to find value in collaboration.

In the end, Together Is Better offers a message of hope and practical advice for individuals, teams, businesses, and even nations. With Sinek’s guidance, readers can develop a better understanding of the importance of team work and find purpose in collaborating with others to achieve greatness. With this book as your companion, it will be easier to recognize the value of collective action and the power of making meaningful connections.