It’s Your Business: 183 Essential Tips that Will Transform Your Small Business by Lisa Everson, JJ Ramberg, Frank Silverstein

When it comes to running a small business, you need all the help you can get. Lisa Everson, author of It’s Your Business: 183 Essential Tips that Will Transform Your Small Business, is here to provide that help and offers indispensable tips for aspiring entrepreneurs and business owners of every stripe.

Published by Inc. Books, It’s Your Business provides inspiration and advice; actionable checklists and to-do lists; and insights, wisdom, and musings that will help small business owners and beginners alike launch and grow their business. Everson’s book is divided into three sections: Essential Business Basics, Business Strategies, and The New Business Model. Each section is broken down into chapters that offer important information and advice.

For new entrepreneurs, It’s Your Business provides helpful advice on forming the right, legally sound company, understanding the basics of taxes and budgeting, and developing the right product. In addition, the book delves into vital topics such as developing marketing strategies, pricing and cost, financing, and expanding into new markets.

For existing businesses, the book offers guidance on strategic planning, managing accounts receivable, legal risk management, developing an effective team, and utilizing emerging technologies. It also contains valuable advice on management and leadership, outsourcing, project management and organization, workflow systems, and raising capital.

For tech savvy business owners, the book covers topics such as leveraging the cloud, implementing e-commerce, developing a website and an online presence, creating compelling content, and utilizing digital marketing tools.

In the final section, The New Business Model, Everson presents inspiring and thought-provoking vision for entrepreneurs. She explores new, creative business models, designed to enable entrepreneurs to discover new channels of opportunity that may lie within their own businesses.

It’s Your Business is an invaluable resource for the aspiring entrepreneur or established business owner. By providing fresh insights, practical advice, essential checklists and to-do lists, and inspiring musings, it provides readers with the information and motivation they need to succeed. Everson’s book is a must-read for anyone looking to take their business to the next level.